Free courses
Two step-by-step courses — one for selling on Amazon.com in the United States, one for the European marketplaces. Written for people who have never done it, with every fee, form and deadline traced back to the office that publishes it.
The two tracks
The paperwork is what differs. A U.S. seller worries about EIN numbers, resale certificates and a form called 5472. A seller shipping into Germany worries about VAT registrations, LUCID and GPSR. Doing both at once is how people stall for a year, so start with one.
Sixteen lessons: what the start really costs, choosing a model and a first product, forming an LLC and getting an EIN without a Social Security number, the bank account, sales tax and resale certificates, opening Seller Central, suppliers, importing, FBA, listings, and the mistakes that get accounts closed.
Twelve lessons: how the European marketplaces fit together, where to put the company, the VAT problem in plain language (OSS, IOSS, and why storing stock in a country changes everything), product compliance — CE, GPSR, EPR — importing, logistics, and the United Kingdom as its own separate country.
How these lessons are written
Fees, thresholds, penalties and deadlines are quoted from the body that sets them — the IRS, a Secretary of State, the USPTO, CBP, the European Commission, HMRC, Amazon's own published pages. Each lesson ends with the list and the date we checked it. Where we could not verify something, we say so instead of guessing.
Interfaces change monthly and screenshots rot. When you need to find a setting, we describe the path in words — menu, section, button — which survives redesigns and is faster to follow on a phone.
Every page carries the month we last verified it. Amazon changes fees, states change filing rules, and in 2026 the U.S. tariff regime changed twice in six months. A page with no date is a page you cannot trust.
Why we give this away
Golden River Stone is a small Wyoming company. We automate back-office work, and we are building an outreach engine for Amazon sellers — it researches brands with wholesale programs, writes the first email and the follow-ups from your own mailbox, and sorts the replies. It is not on sale yet.
The course is free and complete on its own. You will see the product mentioned twice in the U.S. course and once in the European one, in the lessons where it is actually relevant, and nowhere else.
Educational content, not legal, tax or immigration advice. Laws and Amazon policies change; verify with the official source and a licensed professional.